Ever sat staring at an empty Hero Section like a blank white screen and told yourself, “I'll figure it out later”? And then ended up scrolling Facebook instead? lol

For 2025, I want to encourage you to shift from “thinking in tiny fragments” to “getting your footing right, then letting AI tools help you do the work.” We'll still design with intention and a system, but without abandoning inspiration.

Below are 5 tools I want you to try, because they help close the gaps in almost every part of web design work: outlining structure, building layouts, tuning content, making test versions, all the way through to handoff.

1) Figma AI / Figma Make — Start design structures faster

When we talk to a client and get a loose brief like “I want a Landing page that wows,” the problem is how to lay out the first frame so the team can move quickly. Figma AI helps build a first draft from a prompt that matches our design system, and then we refine it by hand.

Faster without losing professional quality. Recently Figma announced that Make and its AI suite are leaving beta, which signals that this family of features is officially more ready for real use.

Worth trying:

• Make/AI “Make Designs”: feed it a brief and get UI that adheres to your current design system — great for kicking off work fast before you polish the details.
• New workflows from Config 2024: a big batch of updates for designers and Dev Mode — smoother collaboration (and keeping AI in the same flow as our work).

A ready-to-use 3-step playbook: (1) Create a “Brief → Components” file with your existing design tokens/DS → (2) Use Make/AI to draft 2–3 layout options per the brief → (3) Pick one to refine, then switch to Dev Mode to hand off immediately.

Screenshot of figma.com

2) Framer AI — From a gray Hero to a site that's Live in a day

Picture a client saying, “There's a campaign next week… I need a promo page, urgently.” Framer is the tool where you hit Start with AI and get a site structure complete with CMS/SEO/animations that you can “drop real content into right away.” The upside is it's not just an ordinary visual editor — it's designed to ship to production quickly, and the same team can truly work together (collab + publish).

Wireframer in Framer has gotten smarter — for example, automatically filling in icons that match your prompt — and the Code File APIs let plugins read/edit code files for deeper customization, ideal for teams that want to control both design and code in one system.

3-step playbook: (1) Have the AI build a Hero plus 3 supporting sections from the campaign's key message → (2) Adjust content/images and add micro-interactions → (3) Connect forms/CMS data sources, then hit Publish.

Screenshot of framer.com

3) Relume AI — Build sitemaps + wireframes that speak your client's language

Discussing scope with a client often gets stuck on “everyone picturing something different.” Relume solves this with AI that generates a sitemap and wireframe in minutes, which we then edit and add global sections to → then push it straight into Figma or Webflow. It wraps up the structure conversation much faster.

There are step-by-step docs covering both writing prompts that produce good sitemaps and editing/adding page sections, so the team can collaborate and move fast from the first hour of the project.

3-step playbook: (1) Run a discovery call → have Relume generate a sitemap from the brief → (2) Edit the wording/page order and drag in global sections → (3) Export to Figma to build the UI, or send to Webflow to continue to production.

Screenshot of relume.io

4) v0 (by Vercel) — “Design → code” for components and sample pages

Sometimes we need a page/component as actual code right away to test quickly (A/B, promotions, small features). v0 is the AI that converts text into UI plus code, built on popular frontend technology like React + Tailwind + shadcn/ui. It's a great fit for design-dev teams who want a prototype in real code to check performance/interaction before investing in the full system.

v0's own product page states its intent clearly: “an AI assistant to design, iterate, and scale web apps,” which shows the tool doesn't stop at sketching but helps you go the whole distance.

3-step playbook: (1) Write a prompt specifying the layout + states + data props → (2) Have v0 generate the code + adjust components to fit your design tokens → (3) Fire up a preview and send a PR for the team to review.

Screenshot of v0.app

5) ChatGPT (GPT-5) — Your right hand for UX copy, ideas, and the “unseen behind-the-scenes”

I'll admit it honestly: a lot of web design work “falls apart at the words” more than at the visuals. ChatGPT helps break the brief down into the user's language, write microcopy, create test versions, and even do live research via ChatGPT Search for quick references while designing (without switching screens). This year OpenAI announced GPT-5 and the GPT-4o family that emphasize multimodality/speed/accuracy, suited to more professional writing-thinking-coding work, including 4o image generation for creating illustrations that match the brief more precisely.

3-step playbook: (1) Feed in brand/persona context + conversion goal (e.g. “give me microcopy for a Hero selling a 30-hour course that…”) → (2) Have it generate 5 versions with the reasoning behind each (tone + objection handling) → (3) Send the winning set straight into Framer/Figma.

Screenshot of openai.com

The AI Starter Pack for Web Designers

• Start fast with a structure everyone agrees on → Relume (sitemap/wireframe)
• Build genuinely usable pages quickly → Framer (AI → Publish)
• Capture pro-quality design work → Figma AI / Make (first draft → polish)
• Cross from design over to code → v0 (React/Tailwind/shadcn/ui)
• Write the content → ChatGPT (UX copy + research + image gen support)

Once all the pieces connect into a full “think-build-test-deliver” cycle, it gets noticeably shorter, and you'll have free time to invest in raising the quality of your projects.